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magazines & advertising

Fine Art Book - Art Book Store

We are featuring the following types of magazines: • art magazines devoted to teaching • magazines where portrait ads are known to have occurred (look for the indicator); where I have personal experience or knowledge with advertising with a particular magazines, I've included my comments • upscale home and lifestyle magazines for particular cities where advertising portraits might be effective Featured are magazines for both artistic education and those where portrait advertising is known to have occurred. If you're a portrait artist considering advertising your portraits, bear in mind several things. Ask if they have a regional rate, which can save quite a lot. Ask about the agency discount. If you handle your own ad and your are billed directly by the magazine, you are usually eligible for a 15% agency discount. A commitment to advertising in multiple issues will also get you a better rate. Typically, one should plan on advertising at least 3 times. Click on a magazine cover or title or the SUBSCRIBE button to order a subscription online.
H O M E & L I F E S T Y L E M A G A Z I N E S POSSIBLE PLACES TO ADVERTISE
Southern Accents (No longer published) Southern Accents features the best homes, gardens, designers, architects, and artists of the South. The magazine's goal is to document design trends throughout the South and to spotlight talent that is often overlooked in other publications. Columns include window shopping, antiques, visual arts, architecture, and historical preservation. Portrait artists advertise here but not as much as in the past because their rates have become so exorbitant, however, if you ask for regional rates, it's much more affordable. Usually good results for good portraiture. SA & Veranda seem to be the top two places in the country to advertise —C. Daniel	Veranda Veranda Magazine is a stylish, eye-pleasing entertainment and decorating magazine featuring informative articles and great ideas for your home. Each monthly issue of the magazine addresses historic and geographic influences on the art of interior design, with an international orientation. If you enjoy aesthetic design, fine cuisine, and the best things in life Veranda Magazine is for you. Portrait artists often advertise here. Seems to reach a slightly less affluent clientele than Southern Accents even though their demographic reports might show othewise. In my experience, closing ratio is less than SA, but worthwhile for good portraitists. —C. Daniel
Art & Antiques Art & Antiques provides collectors and connoisseurs with news and information on trends in the art market, as well as auction reports, profiles of personalities, and in-depth features on specific works, periods, artists, cultural trends, and events. Sometimes portrait artists advertise here. I've heard of artists getting results, but it might take longer. —C. Daniel	Architectural Digest Architectural Digest brings you beautiful photography of architectural masterpieces from around the world, from the traditional to the cutting-edge. This monthly magazine features sections on antiques, travel, automobiles, home decor, and available real estate. Architectural Digest succeeds in capturing a variety of styles and designs in each issue, from sleek contemporary to colorful folk art treasures. Sometimes portrait artists advertise here. There seems to be some results, but not as much as Southern Accents and Veranda and perhaps more over a period of time. —C. Daniel
Town & Country Town & Country is targeted to affluent readers who are interested in a wide variety of topics. Articles in this monthly magazine regularly feature art, architecture and design, fashion and beauty, as well as significant coverage of public service concerns and philanthropic issues. Sometimes portrait artists advertise here. Results are very questionable even though they seem to reach an affluent market. —C. Daniel	Atlanta Homes & Lifestyles Atlanta's premier lifestyle magazine featuring the area's most beautiful homes, innovative interior design, decorating and remodeling trends, lush gardens, art and architecture, entertaining ideas, and more.
St. Louis Homes & Lifestyles The magazine that celebrates the unique style of St. Louis. Your source for quality design, beautiful homes, gardening tips, design trends, remodeling ideas . . . everything you need to create a home that is uniquely your own.	Colorado Homes & Lifestyles Colorado's finest and favorite source for exquisite homes, art and architectural trends, innovative design and remodeling ideas, the best shopping resources, entertaining tips and more. Discover the very best of Colorado living.
A R T M A G A Z I N E S
Artist's Magazine The Artist's Magazine is the world's leading magazine for serious, active artists. Each issue has expert advice for working in watercolor, oil, acrylics, pastels, gouache, pen and ink, and every other imaginable medium. Plus, endless inspiration, up-to-date marketing information, and more.	American Artist A colorful magazine for collectors, students, professional artists or anyone who loves art. Established artists and newcomers discuss how they work, their inspirations and techniques. Plus detailed work demonstrations, new and unusual techniques, exhibit and seminar schedules.
International Artist If you are a member of the Portrait Society of America, you get this magazine for free! Art Magazines, Lessons, Classes & Instruction on Technique In each issue of International Artist we take you inside the studios of the worlds best artists. They tell you the thought processes behind their creative methods and reveal their painting techniques. For beginners, intermediate and professional artists, our art magazines give you lessons and instruction on technique. Includes "Art of the Portrait" section every issue, which showcases happenings with the Portrait Society of America.	American Art Review American Art Review chronicles the emergence and growth of American painting, drawing, printmaking, sculpture and decorative arts . . . with intelligence, sensitivity, style, authority and historical insight. Our sources are the museums, galleries, archives, universities, private collections, families and friends of the artists, wherever the most significant American art now resides. Never in the history of American art publishing has there been a magazine which covers the field with American Art Review's breadth, depth and imagination. If you are a connoisseur - or would like to become one - American Art Review is for you.
Art of the West New and established artists will bring to you the beauty, the excitement, the deep roots of your heritage through a wide variety of western art subject matter. Art of the West covers landscape and seascapes, Native American art, mountain men art and cowboy art, from the old wild west days to the working cowboy of today.	Southwest Art Covers the representational art market west of the Mississippi River. Readers meet the artist and learn about their work through illustrated interviews with contemporary painters and sculptor, as well as essays on historic artists. It delivers coverage of markets and events in the Southwest, Rocky Mountains and West Coast. This is the only regionally specific art magazine available.
Smithsonian Published by the Smithsonian Institution, Smithsonian magazine regularly covers topics such as Americana, natural history, art, music, and contemporary society. The magazine also include photo essays and in-depth articles highlighting current Smithsonian museum exhibits.	The Pastel Journal Covers topics of interest to working pastelist as well as those who work in pastel as an additional medium along with those who are just experimenting with the medium.
Art in America Art In America is dedicated to artists, dealers, and aesthetes who want the latest news from the art world. Topics covered in the monthly magazine include show reviews, event schedules, profiles of artists and genres, and updates on literature and materials.	Art Calendar Founded by Carolyn and Doug Proeber and in their 16th year. Carolyn says "The other magazines taught the artist how to paint or sculpt, but until Art Calendar no one taught the artist how to sell; we assume our readers have matured into their styles and media. We help them take the next logical step: making a living doing what they love."
Watercolor Artist Today's watercolor crayons and pencils are lightfast and professional quality; not like the sets you used as a child. Perfect for creating beautiful veils of transparent color or building up layer upon layer of luxurious, opaque color, watercolor crayons and pencils can inspire fresh approaches and renewed energy in your work. Here's a look at this versatile medium in action.

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